June 21, 2005

I Should Just Walk

Posted in General at 2:03 pm by Ian

For the enlightenment of those trying to sell cars in the general Santa Barbara area:

  • Writing the actual milage in the form xxxK takes less space in the ad than putting “Low Miles!”
  • “Low Miles” should be reserved for cars that have low milage with respect to their age. That 2004 with 30K miles on it: not low.
  • Just for the hell of it, throw in a minor mention about things like the type of transmission, the trim level, and the size of the engine. I know. This may require you to devote less space to comments like “She’s a real great car. I’ll just hate to let her go.” but sometimes buyers are irrationally interested in the actual car to the exclusion of your emotional attachments to it.
  • To the guy who listed the drag racing times of his riced-out Civic in the ad: You are a fool. Anyone who buys an overpriced economy car from you, knowing that you drove it like a freaking maniac, is an even bigger fool.

Thank you.

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7 Comments »

  1. Adam said,

    Does this mean you’re getting rid of the cute little convertable?

  2. Ian said,

    Depends on what I end up getting, and how much it costs.

  3. Ethan said,

    heh. Having worked for a summer with a display ad dept., a classified ad dept. and the art dept., I know the feeling of looking at an ad and thinking sad thoughts. Some people just don’t seem to have what it takes to communicate actual information via oh, say, words. Good luck shopping!

  4. Matt said,

    So, if a riced out civic isn’t your thing, what are you looking for as a replacement to your Miata?

  5. Ian said,

    A smallish SUV. I’m thinking Rav4, CR-V, or Wrangler.

  6. Victor said,

    A smallish SUV. Iâ??m thinking Rav4, CR-V, or Wrangler.

    And my respect for you has just gone down.

  7. Ian said,

    Whatever. At least I know how to code ‘s correctly.


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